Brand Launch Party Brand Creation Kit

Creating A Brand Should Be Fun AF 

But, for some reason, it always feels like a f*cking drag. 

Real talk, fam... it's not your fault. People have been overcomplicating the branding process for way too long. 

Are you:

🤦‍♂️ Struggling to communicate your value? 

🤦‍♂️ Not connecting with your dream audience? 

🤦‍♂️ Screaming as loud as you can, but aren't getting heard? 

🤦‍♂️ Stare at a blank Google doc when writing copy for your website? 

🤦‍♂️ Losing market share to your competitors?

Chances are it’s because you don’t have a brand strategy. You might have a logo, pretty colors, and some funky fonts, but the truth is: branding begins with strategy, not design.

You will get our easy to follow, powerful step-by-step process. I’m going to help you through the process so you succeed!

Simple. Straight-Forward. Step-by-Step.

Say goodbye to confusion and hello to clarity! With our step-by-step process, you’ll gain brand clarity and be able to express your brand with confidence and ease.

Introducing: Brand Launch Party

Brand Launch Party is specifically designed for small businesses and entrepreneurs who are struggling with capturing the essence of their brand - whether that's visually or in the message.

No filler, all killer. 

We cut out the fluff (seriously, this thing is 100% fluff-free) to make Brand Launch Party the easiest way to build a digital brand that you love in no time, while having fun doing it, so you can transform the way you talk about who you are, what you do, and the value you bring.

Brand Launch Party guides you step-by-step with exercises, templates, and examples that take away all the guesswork and ultimately leave you with a launched brand, not a bunch of random worksheets that collect dust. This process is the exact same one we use with our client minus the $$$ price tag. 🙌

We packaged our trademark process into a tool that's digestible, actionable, and affordable for you because we believe: 

👍Every business should be able to have a brand they're happy with. 

👎Not being able to afford a kickass branding agency (like Huck Finch) shouldn't stop you from having a brand you're excited about.

Brand Launch Party is for you if you:

• Struggle to put into words what makes your brand unique.
• Are embarrassed to send people to your website.
• Want to grow your business but your brand is holding you back.
• Have an outdated brand that doesn't reflect who you are today and beyond.
• Losing business because your website/brand isn't doing you any favors.
• Are frustrated that people don't see how your brand is different from others in the market.
  
• Want to attract new customers and talent.
• Want to take control of your brand.
• Are interested in building your own brand without having to rely on an agency or studio.
• Aren't sure where to even start.
• Second guess yourself.
• Or have tried branding tools and resources that have just left you overwhelmed, confused, or flipping tables out of frustration.

Brand Launch Party consists of 14 exercises broken up into 3 Main Sections, each with exercises as well as tips and stress testers to help you validate your responses. The best part about the exercises is that they don't live in vacuum - each exercise feeds into the next and build on each other so you never have to worry what to do with the exercises (or with your hands.)

These 3 Brand Launch Party sections are:

I. Audience 

🔥Dive into the hearts & minds of your customers to find out exactly what they need.

II. Uniqueness

🔥Establish a clear, defendable position that your competition can't claim or touch. 

III. Messaging

🔥Craft copy and messaging that resonates with your audience and leads them to act.

At the end, you’ll have all the words (all the best words) and a clear vision and direction to have your brand stand out and feel authentic like never before.

Brand Launch Party comes in 2 party packs - OG and Supreme. 

Both Party Packs come with: 

⚡️ A Preparty Checklist

⚡ Launch Party Canvas

⚡️ Facilitators Guide

⚡️ Tons of examples

⚡️ Completed example exercises

⚡️ Wireframe to map your brand to a website

⚡️ Tools and resources

⚡️ Lifetime access and updates

⚡️ Launch Party shirt (👕)

And we kick things up a few notches with the Supreme Pack with instructional videos, a website template, and 4 coaching calls (valued at $1500).

No matter what option you choose, you get a 14-day money-back guarantee as well as access to all future updates. 

TL;DR: shut up and take my money coz I need this now!!!

Okay...I'm done with the Launch Party Canvas...now what?

Wut? Having a pretty, filled out canvas isn't enough for you? But it's so pretty and well designed. 

Because we never want to leave you hanging or guessing what to do next, we also provide a website wireframe for you to complete along the way. By the time you're done with all of our exercises, you'll have copy for a new website homepage ready to go. 

We gotchu. ✊

Ordering the Supreme Party Pack also gets you a website template that follows the Brand Launch Party structure. Just copy & paste your responses from the Launch Canvas into the template, update the colors, fonts, and graphics to fit your brand, and a lit website will come to life in front of your eyes in mere minutes.

Never built a website by yourself and nervous you'll f*ck something up? Don't sweat it. You'll also get short, digestible training videos from your boys walking you through exactly what you need to do. 

After all, what's the point of having a 🔥 brand if your website is as embarrassing as your 7th grader school photo? 

Website Goals

So...why the eff should you buy from two total strangers?

• We own a branding studio called Huck Finch that works with clients that include a Y-Combinator alum as well as start-ups that have secured their Series A funding.
• This process is the same one we use and charge $5,000 for. 
• We give talks and workshops about building a brand and our approach all over the country for organizations such as the Lean Startup Conference, American Medical Association, AIGA, and many others.
• We've appeared as guests on a number of different podcasts discussing topics related to branding and building a business.
• And lastly, we're styling n profiling. 

Seriously, we're straight-up Ric Flair. Wooo!

🚨 Prelaunch Special 🚨

We're currently putting the finishing touches on the final product, so as a prelaunch special, Brand Launch Party can be yours at 90% off ($50) for the first 30 orders.

After that, we'll be increasing the price by $10 for every additional 30 orders, so pre-order Brand Launch Party, risk-free.

Once that's met, we're going to increase the price by $50 after every 30 orders, so get Brand Launch Party for the cheapest it'll ever be. And once the product is launched, it will available for the full price. (No discounts, no quarterly promotional sales.)

So let's get weird, turn things up to an 11, and get this brand launch party started! 🎉🎉🎉